A string of characters that, when entered throughout an internet buy, reduces the general value of an order from a selected pizzeria. For instance, making use of a code akin to “SAVE15” at checkout on Antonio’s Pizza web site may deduct 15% from the entire invoice.
Such incentives are essential for companies looking for to draw new prospects and retain present ones in a aggressive market. They steadily function a instrument to extend gross sales throughout slower durations or to advertise particular menu objects. Traditionally, these reductions have been disseminated via printed coupons; nonetheless, digital codecs now prevail, permitting for wider distribution and simpler monitoring of their effectiveness.