These round collectibles, typically that includes photos of fashionable characters or manufacturers, had been generally included as promotional objects inside packages of a specific Italian-American delicacies. Their inclusion served as a advertising and marketing tactic to reinforce product enchantment, significantly amongst youthful customers.
The enchantment of amassing them lay of their collectibility and the potential of utilizing them in varied video games. The pursuit of finishing a set or successful a sport offered leisure and fostered a way of group amongst fanatics. Traditionally, these things characterize a shift in advertising and marketing methods towards leveraging the ability of collectables.